Giussepe
posting#3
technology
"The Instagram Deal: A Mark Zuckenberg Production"
By EVELYN M. RUSLI
Published on april 12

As many people know, Facebook bought Instagram recently, and to be precise, exactly 9 days after it was released on Android. Interesting about this its to notice not only the speed of the decisition, but who "plotted" the whole thing. Facebook its well known for its buzz, not for its business model, wich directly contradicts buying Instagram and specially paying 1 Billion $ in cash and stocks for it.
Zuckenberg called on Kevin Systrom( Instagrams chief executive) and in 48 hours the whole del was done, even making it public on the third day. This Deal shows us how much power has Zuckenberg over Facebook as a company, owning 28.4% of all the B shares and through agreements with other investors voting power over 57% of all the B shares.
Since 2004(foundation of Facebook) Zuckenberg has been the "soul" of Facebook, but usually does not play a heavy role on the company acquisitions, this reveal how important was for the company and for Zuckenberg to adquire Instagram.